There has been a tremendous development of AI and ML applications used in almost every industry; one such application is Chatbots. Chatbots have found use cases in almost every industry in the last few years, and the real estate industry is no exception. As per the reports of Markets and Markets, the chatbot market is expected to reach a valuation of $15.5 billion by 2028.
The flourishing growth in the real estate industry is also not exceptional. As per the statistics of LocaliQ, the real-estate industry has maximum usage of the chatbot technology, with 28% of the real-estate companies using a chatbot on their websites. It is an AI-based technology that leverages Natural Language Processing, and Machine learning algorithms to simulate human-like conversations and provide information and all the required answers for the queries arise by the users. It helps real estate professionals interact with clients, manage properties, and streamline operations.
In this article, we will go through the benefits of developing an AI-based Chatbot for your real-estate business and how it will streamline your operations. But first, let’s understand the features and functionalities of a real-estate chatbot.
Features and Functionalities of the Real Estate Chatbots:
The major functionalities of the real-estate chatbots are:
1. Available 24 x 7:
The game-changer feature of the chatbot is its 24 x 7 availability. As the users can interact at any instant of time, it is not feasible for human beings to be available at every moment, the chatbots come to the rescue by providing immediate responses to inquiries. This feature is highly beneficial in a global market where the buyers or renters can be located in different time zones. We are the best Real Estate App Development Company that delivers apps with all demanding features.
2. Dissemination of Property Information:
Chatbots are quite reliable for providing all the relevant property details to the interested parties. Using chatbots, you can share property details like price, location, amenities, area, images, etc. with the interested users.
3. Faster Query Resolution:
The chatbots can handle various types of queries from the users whether it is about property availability, financing options, legalities, etc. The programmed knowledge of chatbots is accurate for responding.
4. Appointment Scheduling:
Real estate chatbots simplify the process of booking property viewings or appointments with agents. They may verify the availability of the property and the agent, sync calendars, and schedule appointments depending on the user’s preferences.
5. Sales Assistance:
The sales team can also leverage chatbot technology as it helps in guiding users through property selection, comparative analysis, personalized recommendations based on preferences, and even helps in documentation.
Benefits of Developing Gen AI Chatbot in Real Estate Business:
There are a lot of benefits to capitalizing on chatbots in the real estate business. For this, you will need to hire a trusted company that offers Artificial Intelligence Development Services.
1. Better Customer Service:
As real-estate chatbots can resolve customer queries around the cloud i.e. 24 x 7, they can improve the customer experience to a great extent. The customer experience gets improved by faster and more relevant responses, improving satisfaction. Also, by leveraging chatbots you can reduce the operation cost of customer care service by 30%.
2. Automation:
By bringing automation to routine tasks, chatbots can save much of your operational costs. Consider a situation, in which you get a huge number of enquiries about the property details, rent, availability, and other basic information. Employing a chatbot in this scenario will not only help in managing all the queries efficiently but will also exonerate your human resources from this strenuous task to focus on more important things.
3. Generating and Converting Leads:
Chatbots can help in getting user data with their permission and generate leads. They can engage the website visitors, create leads, and nurture further through personalized interactions. With genuine leads and correct property information, chatbots can also be leveraged as a more affluent sales channel. As per a study by Zendesk, chatbots can help businesses increase their lead generation by up to 300%.
4. Develop User Profiles:
By employing interesting questions, chatbots can get information about users’ preferences like:
· Geographical priorities like city, area, or town
· Price limitations
· Particular requirements for renting, selling, or buying
· Type of property like apartments, houses, or condos
· Preferred number of bedrooms, kitchen, bathrooms, backyard features, and other choices
The chatbots can collect all this information, compile individual profiles, and deliver specially curated property suggestions and listings as per unique preferences.
5. Streamlined Property Search:
It is a difficult task to find the right property for buyers or renters alike. Chatbots can smoothen this task by taking the role of virtual assistants. They can guide users through customized property searches as per the preferences shared by users. Chatbots can offer suitable properties, neighborhoods, and amenities based on complex search criteria and algorithms, saving customers time and effort in their property search.
6. Efficient Appointment Scheduling:
It becomes challenging to coordinate property viewings and appointments with real estate agents. Chatbots can make this task easy by offering seamless appointment scheduling functionality directly through messaging platforms or websites. The users can also check availability, book appointments, and receive confirmation details without any manual coordination.
7. Cost Saving and Efficiency:
Chatbots help real-estate companies by automating most of the manual tasks reducing operational costs and increasing efficiency. Instead of managing human resources for basic inquiries and strenuous tasks, chatbots can carry out all these responsibilities at much less cost, allowing your resources to focus on more valuable tasks.
8. Data-driven Insights:
Chatbots are highly reliable sources of genuine data and insights for real-estate companies. The companies can use chatbots for collecting users’ data and further technologies will analyze the transcripts generated by chatbots. The analysis of transcripts, user interactions, and engagement metrics can help companies get a better understanding of their target audience, curate their marketing campaigns, and make data-driven decisions.
9. Scalability and Flexibility:
As real estate organizations expand and evolve, chatbots provide a scalable and adaptable response to shifting needs and expectations. Whether dealing with an unexpected flood of questions during peak hours or expanding into new markets and areas, chatbots can simply scale to meet rising demand without requiring considerable extra expenditure or infrastructure.
10. Competitive Advantage:
In every industry, a differentiating factor always helps in more business and real estate is no exception. A chatbot can become your differentiating factor which can deliver a top-notch user experience, increase efficiency & convenience, and personalized experience. It will improve your overall brand reputation and showcase your company as an innovative and customer-centric organization.
Wrapping Up:
Chatbots can offer many benefits in the real estate industry, so developing a chatbot is always worthwhile in this competitive market. At Octal IT Solution, we have vast experience in developing AI-based chatbots for real-estate companies.
We deliver AI Chatbot Development Services to our client for their business. Our developers leverage the latest AI technologies, machine learning algorithms, and NLP to create a human-like but more intelligent chatbot. Let us know your requirements.
