Want more eyes on your brand—fast? Pair short, catchy videos with paid ads, then use Blastup to keep the momentum going. This combo helps you reach new people, boost engagement, and turn views into real results.
Why Video + Ads Work
● Video stops the scroll. Movement grabs attention in seconds.
● Paid ads add fuel. You can control who sees your video and how often.
● Blastup keeps the buzz. When more people engage, your content travels further.
Set a Simple Goal
Pick one clear goal for the campaign:
● Get followers
● Drive website visits
● Collect leads
● Sell a product
Your goal shapes the video, audience, and call-to-action (CTA).
Make a Thumb-Stopping Video
● Hook in 3 seconds. Start with a bold claim or pain point.
● One message. Don’t cram everything in—focus on one benefit.
● Show, don’t tell. Demo the product or result on screen.
● Add captions. Many viewers watch with sound off.
● Format for mobile. Use vertical (9:16) or square (1:1).
● End with a clear CTA. “Shop now,” “Sign up,” or “Learn more.”
Quick script template
1. Problem: “Tired of [pain]?”
2. Promise: “Here’s how to fix it in 30 seconds.”
3. Proof: Show a fast demo or before/after.
4. CTA: “Tap to get yours today.”
Choose the Right Placements
● Instagram Reels + Stories: Fast reach; great for lifestyle and UGC clips.
● TikTok: Short, fun, authentic. Use platform-native style.
● YouTube Shorts: Huge audience; strong for product demos.
● Facebook Feed/Stories: Reliable for broader age groups.
Start with 2–3 placements. Keep what wins, pause what doesn’t.
Target Smart (Then Retarget)
● Cold audiences: Interests, keywords, and lookalikes.
● Warm audiences: People who visited your site or watched your videos.
● Retargeting: Show a follow-up ad to anyone who watched 50%+ of your video.
● Exclude buyers/leads to avoid wasting budget.
Use Blastup to Build Social Proof
● Kickstart engagement. Early likes and comments help new viewers trust your content.
● Sustain momentum. Keep engagement steady during your ad push so your video stays fresh in feeds.
● Track growth. Watch how engagement lines up with ad spend and landing page results. Tip: Keep everything authentic—pair Blastup’s boost with real community replies, reposts, and UGC.
Budget & Bidding (Keep It Simple)
● Test small first. Start with a daily budget you’re comfy with.
● Creative is king. Shift budget to the best-performing video, not just the cheapest clicks.
● Watch frequency. If the same people see your ad too often, refresh the creative.
Fix Your Landing Experience
● Fast load time (3 seconds or less).
● Match the message from the video to the page headline.
● One clear CTA above the fold.
● Social proof (ratings, short reviews, or quick case results).
Measure What Matters
● 3-second view rate: Did your hook work?
● Watch time / % viewed: Is the story strong?
● CTR: Did people click?
● CPC/CPV and CPA/ROAS: Are you making money?
● Comments & shares: Signs your message resonates (Blastup can help amplify these).
7-Day Launch Plan
Day 1–2: Draft 3 short videos (same hook, different angles).
Day 3: Launch ads to two cold audiences + one warm audience.
Day 4: Use Blastup to boost early engagement on your best clip.
Day 5: Kill the weakest ad; duplicate the winner with a new headline.
Day 6: Add a retargeting ad with an offer or FAQ.
Day 7: Refresh the first 3 seconds of your top video and scale budget.
Bottom line
Short videos + paid ads drive reach. Blastup adds trusted social proof so more people stop, watch, and act. Keep testing hooks, keep the message simple, and let the data guide your next edit.
